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Stearn Designs - 2024

Bridge


Based on the phrase ‘More is Less’ from the CDCT roulette challenge the initial aim for this project was to advocate for the use of text acronyms. more acronyms = less screen time. Bridge is an editorial based project, looking at the generational gap between the older (50 and up) and younger ages (20 and below) and aiming to ‘bridge the gap’ between the two. It gives the older generation a ‘dictionary’ of text acronyms in a familiar newspaper format. I decided to design it as a collaboration with The Guardian, as this gave the project more credibility and commerciality.